2022 State of Market Intelligence: Current Challenges, Key Insights, and Future Outlook

With rapid innovation, fierce competition, and volatile markets, the speed with which you need to reach key insights has never been more critical. Between scattered data sources, reactive research processes, and lack of AI-based search technology, are you confident you’re in on the latest market intelligence in order to make swift, strategic decisions before the competition does first?

If your answer to the above question is anything but a resounding yes, you’re in luck: in collaboration with Qualtrics, we've conducted a 2022 State of Market Intelligence survey offering benchmarks, best practices, and trends so you can see how you stack up.

In this 2-part virtual series, we’re sharing insights from our first annual State of Market Intelligence survey and tapping into some of the industry's leading minds through a thought-provoking panel discussion.

Part 1: 2022 State of Market Intelligence

• Description: In this session, we'll share an overview of the 2022 State of Market Intelligence Report, featuring analysis from a survey of 570+ respondents. We'll cover challenges, trends, benchmarks, and the latest updates in market intelligence tools.
• Presented by: Melissa Sargeant (CMO, AlphaSense) and Nick Mazing (Director of Research, AlphaSense)

Part 2: The Future of Market Intelligence: A Panel Discussion

• Description: Leading companies are shifting their research processes to stay on top of the market, investment opportunities, and competitive insights. In this live panel, leaders will discuss some of the biggest challenges with market intelligence today, best practices to increase research efficiency, and how to evaluate the ROI of market intelligence tools.
• Derrick Steiner (Business Development Chief Expert, SAP) and Nick Mazing (Director of Research, AlphaSense)